Image Delivery Made Easy for Photographers
When a shoot wraps up, the real work begins – getting those pictures into your client’s hands. A smooth delivery boosts your reputation and cuts down on back‑and‑forth emails. Below are practical steps you can use today to deliver images fast, safely, and in a way that keeps everyone happy.
Choosing the Right Delivery Method
Not every client needs the same type of file. Some just want low‑resolution previews, while others need full‑size RAW files for printing. Start by asking what they expect – a simple question saves a lot of hassle later.
Email attachments work for a few small JPEGs, but they hit size limits fast. Cloud storage services like Google Drive, Dropbox, or OneDrive let you share large folders with a single link. Set the link to “view‑only” unless the client wants to download the original files.
For high‑volume shoots, a USB drive or external SSD can be a good backup. Label the drive clearly (e.g., "Smith_Wedding_2025") and include a short read‑me file that explains the folder structure.
If the client prefers a more polished hand‑off, look into client portals such as Pixieset, ShootProof, or your own website gallery. These platforms let you set passwords, expiration dates, and even collect payments before the download.
Best Practices for Secure Image Delivery
Security isn’t just about keeping files from the wrong eyes – it’s also about protecting your work from being used without permission. Always watermark low‑resolution previews that you send for proofing. Save full‑resolution files with a clean name that includes the client’s name, date, and shoot type.
Make sure all files are properly sized. JPEGs for web use should be around 2‑3 MB, while print‑ready TIFFs can be 20‑30 MB each. Resize or compress only the copies you plan to share; keep the originals untouched on your hard drive.
Update your file naming convention regularly. A simple pattern like "Client_Shoot_YYYYMMDD_01.jpg" helps both you and the client locate images quickly. Avoid spaces and special characters – they can cause problems on some systems.
Finally, set a clear delivery deadline. Let the client know when to expect the first proof and the final set. Stick to the timeline, and if you run into a delay, send a quick note – transparency builds trust.
With these steps, image delivery becomes a smooth part of your workflow rather than a source of stress. Choose the right tool, keep files organized, and protect your work, and you’ll see happier clients and repeat business.